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Florence Ang
POP MARKETING™ Strategist
Florence has 10 years of experience in communications with 8 years of Entertainment PR specialization. As the founder of Red Dawn Communications, she has been a pioneer in creating unique brand experiences placing great emphasis on creative communications. Her conviction to do things differently, and the will to see her hard work bear fruit, has enabled Florence to successfully help clients like the Motion Picture Association, Mikoishi and film producers of Singapore Dreaming excecute communications campaigns for both regional and international markets. Florence’s scope of experience covers both PR and marketing for the film and video gaming clients for programs covering Asia-Pacific, US and Europe. As a result of her unique expertise, Florence has managed to position Red Dawn Communications as one of Asia Pacific’s most prominent PR agency for media and entertainment companies counting SingTel and the Motion Picture Association as clients.
Florence had started her career in the Entertainment arena as Product Manager for 20th Century Fox Home Video and Disney Home Video where she launched video titles like Star Wars and Toy Story. In 2001, Florence joined Warner Bros. Singapore as Publicist where worked on the full marketing campaign for film franchises like Harry Potter and The Lord of the Rings Trilogy as well as Asian film projects like Warner Bros’ first Asian production, Turn Left, Turn Right.
Maeva Sauve
POP MARKETING™ Manager
Maeva's motto is “people who succeed are those
who have tried”. She believes it requires a certain amount of risk
taking to deliver her best work performance.
Maeva previously worked in the French media
industry as a TV Production Assistant on an entertainment show and as a
journalist for lifestyle and design magazines. She also has experience
as an intern at an advertising agency after she lived in Singapore for
an exchange semester at Singapore Management University. With Red Dawn
Communications, she now helps produce for PR and marketing for the
agency’s clients in addition to being a creative producer for client
specific projects.
Always keen on discovering new ways of living
and working, she truly believes that “difference is a rich source of
learning”. Maeva never misses the opportunity to travel the world and
meet people from different cultures. When she is not backpacking in
Southeast Asia, she likes exploring museums, attending arts
performances, swimming, and dancing “to express my joie de vivre!”
Rasheel Dhillon
POP MARKETING™ Associate
Rasheel is a recent Mass Communications graduate from the Royal Melbourne Institute of Technology. Prior to starting work at the agency, she interned with ACP Magazines as an editorial assistant with The Singapore Women's Weekly. She is enthusiastic about the myriad of opportunities to be creative while working in a PR agency as she embarks on a quest of knowledge together with her colleagues.
Always on the lookout for a new adventure, Rasheel wants to roam the streets of Vietnam, relax on the beaches off Brazil and travel in search of the world's unexplored corners. For now, she enjoys her work as an associate helping clients implement their strategic PR campaigns with an ebullient grin.
Ng Wan Zhao
POP MARKETING™ Associate
Wan Zhao is a final year student of Ngee Ann Polytechnic, majoring in Mass Communication. Currently interning at the agency, she assists in developing PR strategies, drafting press releases and contacting the media.
She is always looking to explore new challenges, and this period with Red Dawn Communications has widened her experience of the media beyond what she has learnt in school. As an anime and drama fan, Japan, Korea, Taiwan and Hong Kong are all at the top of her very long travel list.
Ong Ching Wen
POP MARKETING™ Associate
Ching Wen is a final year Digital Media student from Singapore Polytechnic. As an intern, Ching Wen assists with developing new media PR strategies for the agency's clients.
Fluent in English, Mandarin and Korean, Ching Wen enjoys the opportunity to help in creating new video content and other media solutions while learning more about what public relations means to different people. She has a keen interest in music, Korean dramas and Taiwanese variety shows. She's also an avid traveller and enjoys discovering about different cultures while in a new country.
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